LaCroix Festival Booth · Miami, FL
Sip, Snap, Enjoy! LaCroix's Picture-Perfect Setup at EEEEEATSCON Miami, FL!
Florida Event Decor built a retro, diner-inspired LaCroix booth for EEEEEATSCON Miami, a two-day food festival, with a checkered floor, neon signs and an 8-foot standalone sign.
A Retro-Inspired Setup at EEEEEATSCON Miami
Most of us have been saying "LaCroix" all wrong. But no matter how you pronounce it, we all know that refreshing, bubbly sip when we taste it!
Florida Event Decor teamed up with LaCroix on a retro-inspired setup at EEEEEATSCON Miami, a two-day food festival packed with top-tier restaurants and bold branding. We built it with bold colors, nostalgic diner vibes, and an Instagrammable setup that had attendees stopping, snapping pics, and sharing the moment. And yep, we were right there, soaking it all in!
How We Built the Booth
It was all about collaboration! We worked hand in hand with our client to create a standout piece that represented their brand and matched the high-energy vibe of EEEEEATSCON Miami.
For LaCroix, we knew the booth had to be vibrant, eye-catching, and totally Instagram-worthy while enhancing the overall festival experience. To achieve that, we focused on four key elements: visual identity, messaging, on-site branding, and digital presence.
LaCroix’s tropical, refreshing vibe popped to life with a bold mix of pinks, oranges, reds, and pastels, perfectly capturing Miami’s energy and the brand’s signature fruit-infused flavors. The checkered floor, neon signs, and scalloped awning gave off serious retro diner vibes, blending nostalgia with a fresh, modern twist. The bright, playful colors made the setup impossible to miss, drawing people in. And with LaCroix’s signature “Enjoy” slogan front and center, the message was loud and clear: grab a can, soak in the moment, and just enjoy!
And of course, social media appeal was key! The booth was designed to be highly Instagrammable, inviting guests to snap and share their experience using event-specific hashtags listed on the menu, a smart marketing strategy!
Finally, we couldn’t miss the chance to add a Miami Deco influence. If you look closely, the pastel tones and sleek lines of the booth are a direct nod to the city’s famous Art Deco architecture.
The Standalone Sign
The real showstopper was the standalone LaCroix sign setup. This 8-foot-tall piece was designed to pull people in. Festival crowds can be overwhelming, so we built it to guide people there.
With CNC plywood arrows, functional lights, and a dual-sided design, the sign pointed the way to the LaCroix booth and was part of the display itself. The illuminated design made it stand out day or night, guiding festival-goers straight to the action. And of course, it was painted in the client’s signature bold, fruit-inspired palette to tie it all together.
Inside the build
Watch the setup come together
What Our Clients Say
It has been a pleasure to work with Florida Event Decor for over 15 years. Eric and his team are the professionals that we need when working with our demanding clients. We depend on our partners to bring perfection every time, and FED never let us down.
Florida Event Décor has been a continued partner with our team year after year. Their capabilities are outstanding and we have never had a disappointment! Our clients have always been very pleased with the event outcomes and décor.
We have been working with Eric and his team for over a decade, and it’s always a pleasure. No project or idea is too big, and their attention to detail is second to none. They are creative, talented, perfectionists, and consummate professionals. We consider ourselves lucky to be a client.
I have been working with FED for many years and they have always been a great partner to us. Their entire team has a positive attitude and are willing to do whatever it takes to make sure the job is done right every time. From very small jobs to elaborate productions they treat every opportunity with great care.
