Event Conceptual Design · Florida
Approve the renderings, and that is what gets built
Conceptual design is where every project starts. From renderings to the finished build, we design a cohesive, on-brand event experience.

We design the concept first, then build it.
We translate your goals, brand, and theme into renderings and a clear creative direction, so the finished room feels intentional from the entrance to the stage.
From the first sketch through the final install, we stay committed to one thing: giving you the best possible experience across the entire design process.
Conceptual design is the discovery and direction phase. It is where the creative decisions get made and documented, so that fabrication becomes execution rather than guesswork. For most corporate events that means concept sketches, 3D renderings of the moments your guests will actually experience, a scaled floor plan, and a color, motif and material direction mapped back to your brand.
Most event companies design one thing and rent another. When the renderings come from an outside designer and the build goes to whoever won the bid, the drawings become a suggestion, and details get value-engineered out and the room you approved is not the room you walk into.
Our design studio and our fabrication shop are the same operation. Scenic carpentry, metalwork, and scenic paint all sit under one roof in Orlando, so when a designer specifies a finish, the person who will apply it is down the hall. That is why the render matches the room.

What you can expect
Renderings You Can Approve
Concept sketches and 3D renderings let you see the room before a single thing is built.
On-brand, End to End
Colors, motifs, and materials map back to your brand so the experience reads as one cohesive idea.
One Team, Start to Finish
The designers who concept it are connected to the crew who build it, so nothing is lost in translation.
Designed for the Room You Have
We design to your venue's real dimensions, rig points, load-in doors and ceiling heights, not a generic ballroom. Florida venues vary wildly, and a design that ignores the room is a change order waiting to happen.
Built to Be Installed
Every concept is checked against how it will actually be transported, assembled and struck. A set that looks right but cannot fit through the freight elevator is not a finished design.
How the design process works
Discovery
Concept Direction
Renderings & Floor Plan
Fabrication Drawings
Build, Install, Strike
Corporate event design across Florida
Explore what else we do
Conceptual Design FAQs
Where does conceptual design fit?
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What do we get to review?
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Can you work from our brand guidelines?
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Can you design around a venue we have already booked?
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What kinds of events do you design?
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Do you design for events outside Orlando?
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Who actually builds what you design?
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Design drawings and renderings


FED Vice, as designed and as built
How the FED Vice concept resolved on the floor at ICEBAR Orlando.




What Our Clients Say
It has been a pleasure to work with Florida Event Decor for over 15 years. Eric and his team are the professionals that we need when working with our demanding clients. We depend on our partners to bring perfection every time, and FED never let us down.
Florida Event Décor has been a continued partner with our team year after year. Their capabilities are outstanding and we have never had a disappointment! Our clients have always been very pleased with the event outcomes and décor.
We have been working with Eric and his team for over a decade, and it’s always a pleasure. No project or idea is too big, and their attention to detail is second to none. They are creative, talented, perfectionists, and consummate professionals. We consider ourselves lucky to be a client.
I have been working with FED for many years and they have always been a great partner to us. Their entire team has a positive attitude and are willing to do whatever it takes to make sure the job is done right every time. From very small jobs to elaborate productions they treat every opportunity with great care.
Get a Free Creative Consultation
Let's build your next event.
Tell us what you are planning and we will send a free, no-obligation creative proposal within one business day.